Kirin eyes tie-ups with brewers in India, Thailand and Vietnam

Brewing Beer in Buddhist countries will not be profitable though it shows % increase in consumption there. Re-focusing on domestic sales will be much easier and much more profitable.

 

Depends on how. The market here is pretty much saturated. The domestic brewers have all been aping each other for years in launching endless new label designs with little difference in substance. This is not the formula of success for a good brewer. They need to come up with a good product, stick with it and market it at a fair price. Fair price or fair competition is not exactly something that has been high on the priority list of beer brewers in Japan.
If Kirin is planning to sell beer in other Asian countries at comparable prices in Japan, they won't be selling much. No, they will expand their market share by selling at below cost, subsidized by the Japanese consumer.
The beer industry is a cartel controlled industry and that's great for the share holders.

 

Exactly. So it will be easier for j-brewers/j-govt to dismantle self-created hurdles than to face high-fence foreign barriers and comparatively low consumption.

 

What have the good people of India, Thailand and Vietnam done to deserve having Nodogoshi Nama inflicted upon them?